Pete & Pedro SOFT Hair Putty – Strong Hold, Low Shine, Soft Texture, & Effortless Styling Power

Named one of the absolute best hair products for men – Putty" — GQ

Pete & Pedro SOFT Hair Putty is hands down one of the best hair styling products for men on the planet. It brings all the Bueno Hair greatness of our original, award-winning Putty—but in a softer, creamier texture that makes styling faster and easier than ever.

What’s the main difference? Soft Putty has the same strong, flexible hold (just a tiny touch lighter), the same matte-meets-moisturized finish, and all the same benefits of the original Putty—but with a way softer, smoother consistency. Guys who’ve tried it? Obsessed.

This versatile styling aid delivers a firm, pliable hold without stiffness, grease, or flakes. It’s loaded with lanolin, beeswax, and performance polymers to give you natural-looking control that’s still touchable and reworkable. Ideal for short to medium hair, it styles everything from messy to polished looks with zero hassle.

Plus, it’s water-soluble—so it rinses out clean without any buildup or residue.

If you like the original Putty but want something easier to scoop, spread, and style—Soft Putty’s your move. Pair it with SALT for added volume, grit, and ultimate Bueno Hair domination.

Key Features & Benefits:

• Strong, flexible hold with an ultra-smooth consistency.
• Matte finish with a soft, touchable feel.
• Great for messy, polished, or natural looks.
• Easier to scoop, apply, and style than regular Putty.
• Infused with lanolin and beeswax for control and moisture.
• Water-soluble formula rinses out clean—no build up.
• Paraben-free and safe for daily use.

Soft Hair Putty @ a Glance:

Size: 2 oz.
Hold: Strong Hold – 7/10
Shine: Low Shine – 3/10
Hair Length: All lengths; best for short to medium styles
Scent: A cool ocean breeze while sitting in a new car that’s filled with uber-fresh laundry
Key Ingredients: Lanolin, Beeswax (Paraben-Free, Water-Soluble)
How To Use: Apply a small amount into your hands and rub until the product disappears. Work into hair from roots to tips and style as desired.

Frequently Asked Questions (FAQ):

Q: Why is Soft Putty easier to apply than regular Putty?
A: Soft Putty is formulated with a creamier consistency that’s smoother and softer to the touch, making it easier to scoop, emulsify, and apply—especially in colder temps.

Q: Is Soft Putty just as strong as the original?
A: Almost. It offers the same level of styling power—just a touch less firm—but with easier spreadability and a quicker styling experience.

Q: Can I use Soft Putty with other styling products?
A: Absolutely. It pairs perfectly with a pre-styler like SALT for added volume and texture. Use SALT first, then finish with Soft Putty.

Q: Does Soft Putty make hair look greasy or stiff?
A: No way. It delivers a matte finish with a soft, natural feel—no crunch, no stiffness, and definitely no grease.

Q: Is Soft Putty good for fine or thinning hair?
A: Yes. Its lightweight texture adds body and control without weighing hair down, making it ideal for fine, flat, or thinning hair.

Q: Will it leave any residue or buildup?
A: Not at all. It’s water-soluble, so it rinses out completely clean every time.

Q: Can I use this every day?
A: Yes. It’s paraben-free and gentle enough for daily use without drying out your hair.

Q: Does it work better on dry or damp hair?
A: Dry or slightly damp hair is ideal. Avoid soaking wet hair—this can reduce the hold.

Q: Is Soft Putty good for wavy or textured hair?
A: Definitely. It helps define waves and texture while offering hold, shape, and a natural finish.

Q: What if I like both Putty and Soft Putty—how do I choose?
A: If you want a slightly firmer hold and don’t mind a thicker product, go with the original Putty. If you want easier application and faster styling, Soft Putty is your guy.

Q: Can I restyle throughout the day?
A: Yes. Soft Putty has a pliable hold, so you can rework your hair as needed—no need to reapply.

Not sure if Soft Putty is right for you? Take to get a custom recommendation and score a sweet 15% off now!

Helpful Articles:

-ShortDesc-Enjoy all the benefits you've come to love from our best-selling styling aid Putty (high hold/low shine), but with a new, softer, easier to work with consistency and texture for incredibly easier styling! Named one of the absolute best hair products for men – Putty" — GQ